Writen by Lance Winslow
Many mobile car wash companies are a little wet behind the ears when they start and they have trouble choosing target clients to propel their business. We have found that there is significant market potential in used car lots. The best used car lots are those of Rent-A-Car Agencies who own used dealership divisions to maximize their profits on selling of their cars.
In previous times the Rent-A-Car Agencies sent the cars to auctions, yet this is not a good idea any longer with used car prices so low. For the first time in 2001 Avis started a used car lot in New Jersey to maximize their profits on sales of cars coming off the rental lines. It used to be considered dumb for a consumer to buy used and abused Rent-A-Cars, but now it is considered frugal, because most Rent-A-Cars have on average fewer than 25,000 miles on them at the time of sale.
Rent-A-Car Agencies usually buy cars for a low fleet price and then sell them after making money on the rental of the same car for nearly what they originally paid for it once it is considered 'run out' or a 'maintenance risk' to keep around. So they then turn the cars before they get too old or too many miles on them to command a high resale price. Most are four door automatics and have gone through all the necessary maintenance checks and even come with limited warranties from the Rent-A-Car Company's Pre-Owned Sales Divisions.
Every mobile car wash company should consider this niche market and also make good on the detailing of these cars going onto the car lots. Rental Car Agencies and their used car lots are great customers and make sense for many reasons to the fast moving high profitable mobile car washing and detail companies. Consider this in 2006.
Lance Winslow
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