Writen by Warwick Foster
In my nine years of operating my own small business, I have had to design and print my own business cards, invoices and letterheads.
Any desktop publisher who wanted to call me, could have had that business!
Desktop publishing is an ideal way to begin a business from home. Most small business operators do not have time to create their own business stationery or marketing materials, and this represents an opportunity for a home-based desktop publisher.
Using software such as Microsoft Publisher, you can quickly and easily create professional flyers, business cards, letterheads, envelopes, and other such materials. These are quick to produce once you have learned the software, and you can have good profit margins on these items. $75 per hour is easily achievable.
If you wanted to move into the consumer market, the wedding market is huge, and many desktop publishers are fully booked with high-ticket "wedding packs" composed of wedding invitations and name placers.
Microsoft Publisher has excellent ready-made templates for all the above. There is also some good information on my site at http://www.small-business-resource-centre.com.au/dtp.html
Once you have become competent at one of the DTP (DeskTop Publishing) packages, you need to know how to market your services. You will need a portfolio to show prospective customers. You can make up samples until you have your own work. Network with other businesses and let everyone know you are open for trading.
Don't worry about cold-calling other small or home businesses with your services. I'll bet most will welcome your call. I know I would have!
Warwick Foster
Small Business and Home Business Opportunities
http://www.small-business-resource-centre.com.au http://www.small-business-resource-centre.com.au/dtp.htm
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